Lack of Connectivity Costing Billions

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Keeping farmers cut off is costing Aussie agriculture billions

The study revealed that by unlocking the full potential of ‘digital agriculture’ the value of agricultural production could conservatively increase by $20.3 billion and help achieve the industry’s goal of $100 billion in farm gate output by 2030.

The Australian Farm Institute project researcher Richard Heath said the P2D project, led by the Cotton Research and Development Corporation (CRDC) and supported by all 15 rural research and development corporations, delivered 13 key recommendations designed to catapult Australian agriculture into the digital age.

“A lack of producer control, on-farm connectivity and the under-utilisation of data has put Australia at a global disadvantage,” Mr Heath said.

“We’ve now got a pathway to transform the nation’s farm business management and decision making by adopting effective digital agriculture technologies. We just need to act,” he said.

Heath said the P2D recommendations call for a “big picture fix”, including a new Digital Agriculture Taskforce for Australia and collaborative efforts to secure data speeds and volumes and open access to game-changing datasets.

Words by Kristy Moroney, publication Farming Ahead. 13 December 2018.

Read the full article HERE.

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